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How to Use Photoshop to Enhance Your Website’s Images

Websites are becoming more popular in today’s society as businesses and individuals begin to realize just how lucrative they can be. Aside from optimizing the content on your site to make it more visible, it’s also important to take advantage of enhanced images that capture the attention of readers. Although there are plenty of image editors on the market, none surpass the power of Photoshop, especially if you’re looking for a program that gives you the perfect amount of tools in a user-friendly environment.

Below are just some of the unique ways you can edit your photos to make them look more professional and impressive.

Adjusting Lighting and Color

There can be dozens of color levels within a single photo and depending on how each of the levels is compared to the others, a picture can either look vibrant or dull. For example, say you have a picture of a landscape but the greenery isn’t as bright as you would want it to be. You can easily use Photoshop to adjust the lighting and color to make certain hues pop more than others. Brighter photos with the perfect amount of saturation can be quite aesthetically pleasing and eye-catching.

On the opposite end of the spectrum, there are many websites that prefer the look of vintage style images that are less vibrant and vaguer. This appeal is easily achieved by also fine tuning the color and lighting in each photograph. For example, transitioning the color in an image into one with a sepia filter. Vintage photos are a phenomenal way to set the tone for a particular website, especially if you’re interested in launching a site that specializes in selling vintage memorabilia. As an example, Vinyl Vintage uses vintage style images to accentuate the overall design of their site ( vinylvintage.net ).

Cropping Photos

It’s also incredibly common for website owners to need to crop photos when they’re putting them up on their pages. This is mostly because the larger the photo, the longer it’s going to take for your webpage to load. Cropping gives you the ability to get rid of unnecessary parts of the photo that will only take away from the focal point. Plus, it makes the images smaller and easier to handle.

Removing Distractions

As mentioned when talking about cropping, there are two other great tools you can use to your benefit when you’re looking to remove distractions. For example, if you have a picture of a group of friends and there are people making funny faces in the background that you want to get rid of. All you’re going to need is the Spot Healing Brush tool and the Patch tool. They give you the ability to easily remove unwanted parts of a picture.

Adding Special Effects and Filters

Once you have the basic concept of what you want the edited photo to look like, you can then begin to play around with special effects and creative filters to make the photos unique. Photoshop is known for its extensive collection of filters that can help you to do many things from changing the color of a photo to black and white and even blurring the background of an image.

Photoshop is an incredibly useful program that everyone can use, even if you’ve never had experience with photo editing in the past. The more visually pleasing your website is, the more likely people will be to visit it and read through the content you have to offer. Once you get a hang of photo editing, it should only take a few minutes and you’ll be well on your way to becoming a professional website owner.